- Degree type
- Master Design
- Language of education
- 24 months
- Tuition fee EU/EEA
- Please enquire
- Tuition fee Non EU/EEA
- Please enquire
- Education type
- Start of program
- Application deadline
- Netherlands Government
- Type of institution
- University of Applied Sciences
The master program in Interior Architecture and Retail Design consists of 2 separate tracks. The program is structured over two years, which are divided over four semesters of 19 weeks. The total course consists of 120 ECTS points. Equally divided over the four semesters. The course is entirely taught in English.
Students are pressed to be independent thinkers and to master new technologies and experimental design techniques, with emphasis given to material exploration, detail and full-scale fabrications as groundwork to test and realize their ideas. We critically examine the histories of the interior and beyond, as a means to expand its parameters and propose novel typologies that reflect today's elastic world.
During the two-year program, students master critical design and research skills as well as contemporary design processes to be articulate in professional practices and applications. We form design and research projects that delve deeply into an array of cultural, social and professional experiences as training to foster and push the creative vision.
Retail Design is challenging as the developments within retail are changing at a quick pace. The life cycle of a retail interior is steadily decreasing due to trends in fashion and technological and ecological developments. Consumers are also changing as they are no longer product buyers but have become men and women with desires, feelings and expectations. Retail Design is complex as the designer needs to have insight in the client, the consumer and the environment with their technological, ecological and social-cultural aspects and they must have insight in the commercial aspects of the retail field.
During the 2-year program students will learn that: “The contemporary Retail Business does not only ask for specific knowledge and skills ( branding, marketing, communication , graphics etc) but especially for the ability to integrate critical information (Research) from different disciplines into a convincing proposal (The Big Idea) and to be able to visualize this Big Idea into a shop environment (Concept) and to transform this concept into a 3D Design (The Design) which has its own identity and your personal handwriting (Presentation/ Communication).”
Language requirementsIELTS overall band: 6, IELTS listening: 6, IELTS reading: 6, IELTS writing: 6, IELTS speaking: 6, TOEFL paper based: 550, TOEFL computer based: 213, TOEFL internet based: 79
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