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International Business and Management Studies

Degree type
Language of education
English, German
48 months
Tuition fee EU/EEA
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Tuition fee Non EU/EEA
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Education type
Start of program
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Application deadline
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Type of institution
University of Applied Sciences

Program description

Graduates obtain an internationally recognised Bachelor of Business Administration degree. Majors: International Marketing, Management, Finance and Accounting, Travel and Tourism, Betriebswirtschaft.

The International Business and Management Studies (IBMS), offered by the International Business School (IBS) is a four year, full-time undergraduate, international program which is formally accredited by the Dutch government (NVAO). Upon completion, graduates receive a Bachelor of Business Administration degree in one of the following study programs (specializations):

·      International Marketing (English Language)

·      International Management (English Language)

·      International Finance and Accounting (English Language)

·      Internationale Betriebswirtschaft (German language)

Out of the approx. 1000 students studying IBMS, more than half come from outside The Netherlands. In total, approximately 55 different nationalities are represented. A balance is sought between theoretical and practical knowledge in order to prepare our students for todays global economy. 

Why Study International Business and Management at Hanze University?

The most noticeable characteristic of the International Business School (IBS) is its international atmosphere. Here, cultural differences are appreciated and you will find an open-minded setting in the classroom, hallways & cafeteria. A flexible and modern approach to teaching by our multi-cultural staff ensures an educational experience you do not want to miss, since values are placed on developing a global awareness.

In addition to learning theory about business subjects and working in internationally mixed project groups, you will gain valuable practical experience. As part of your full year abroad, you can do a six-month placement at a company such as Hugo Boss in New York. Then, in your final year, you will round off your major, followed by a graduation project at, for example, the Marketing and Sales Department of Coca Cola in Berlin. One thing is clear: by the end of your studies you will already have two job experiences to add to your CV! 

For your study abroad, take advantage of the contacts IBS has with over 50 partner universities worldwide. The sky is the limit! Besides gaining more independence and improving your international flexibility, you will have the opportunity to develop your foreign language skills to perfection. When you graduate, you will master both written and spoken English and have a solid command of at least one other foreign language.

Research among graduates has shown that the average amount of time spent on searching for a job is as little as two months. Many graduates are offered jobs with their placement company or the company for which they did their final graduation project. We are even contacted directly by international companies that are looking for our graduates.

International Business and Management Program Content

In the first year, many subjects are linked by a practical business case; in one of the semesters, students apply the knowledge acquired in their roles as consultants for a company needing advice and in the other semester, students develop a business plan.

The second year combines in-depth international business subjects that prepare you for your year abroad such as Supply Chain Management, Business Research Methods, Intercultural Competences in Business and Career Training and Development.

The third year will be spent abroad, studying at one of our 50 partner schools abroad and working in a company outside your home country.

In the fourth year, the focus will be on deepening knowledge relating to your major and your final graduation project.

International Business and Management Career Prospects

Graduates of the International Business and Management Studies program may look forward to a wide range of promising careers. Possible jobs (depending on your major) include: Marketing Communication Manager, Sales Manager, Market Analyst, HRM Specialist, Plant Manager, Project Managers, Risk Advisors, Financial Specialists, Hospitality Account Manager.

International Business and Management Program Objectives

This degree programme prepares students for management positions in international companies with key responsibilities in the field of international finance and accounting, international marketing, international management or international travel and tourism, depending on the chosen major.

International Business and Management in the Rankings

  Hanze University's International Business School was recently awarded with 2 Palms in the Eduniversal ranking. This means that Hanze has a good buniness school with regional influence. Eduniversal ranks business schools worldwide.

International Business and Management Student Reviews

Read what International Business and Management Students have to say about the program. Cam Tang is from Canada and graduated from the IBMS program in 1999. Without the skills she acquired at Hanze she would not have been able to make it as Associate Product Marketing Manager at FINCAD. 

Read what students have to say about the International Business and Management Studies program.

International Business and Management Related Programs

Besides International Business and Management Studies, Hanze University of Applied Sciences Groningen  offers a range of other Management related programs such as International Construction Management

See which programs are related to the International Business and Management Studies program.

International Business and Management Scholarships

Students who would like to register for International Business and Management Studies, will need to have sufficient funds for tuition and living expenses. Getting a scholarship could be the first step towards obtaining a top Bachelor degree at Hanze University of Appied Sciences Groningen.

See which scholarships you can apply for if you want to do the International Business and Management Studies program.

About Hanze University of Applied Sciences Groningen

Hanze University of Applied Sciences, Groningen, is the largest University of Applied Sciences in the northern part of the Netherlands and is located in the vibrant student city Groningen. Hanze UAS, has a wide variety of Bachelor programmes, Master programmes, certificate programmes, exchange programmes, dual degree programmes, preparatory courses and minors. In addition to its academic programmes, Hanze UAS, has various modern facilities on campus to offer its students. 

The university is also internationally oriented in the sense that it offers various fully-taught programmes in English and works closely together with partner institutes from all over the world. In addition, the university is home to over eighty different nationalities.

More information about Hanze University of Applied Sciences Groningen

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Admission requirements

Previous education

Admission requirements for international students applying to the IBMS bachelor programme:
International students need one of the following secondary school diplomas or other equivalent secondary qualifications such as an International Baccalaureat Diploma:

Germany: Zeugnis der Allgemeinen Hochschulreife (Abitur) or Fachhochschulreife (only with proof of both "schulischer und berufsbezogener Teil")
UK: General Certificate of Secondary Education 4 GCSE (met een A,B of C) and 2 GCE A/S levels
Bulgaria: Diploma za Zavarsheno Sredno Obrazovanie (DZSO) or Diploma za Sredno Spetsialno Obrazovanie
China: Diploma Senior Middle School (gaozhong)
France: Baccalauréat Général or Baccalauréat Technologique or Baccalauréat Professionnel
United States: High School Diploma with an academic level approved by Nuffic
Spain: Título de Bachiller

Knowledge minimum

Applicants should have taken Mathematics, Economics and Commerce and have basic computer skills. In addition to the admission requirements required by law, prospective IBMS students who have the following prove successful when following the IBMS programme.
-Second modern language
-Mathematics: competent in as well as interest in working with numbers

More information about Bachelor Admission

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